Do you want to have more influence? Then read on.
Recently I was coaching an IT professional via Skype. One of the most brilliant questions this gentleman asked me was: “Bishal how do I grow my influence within my organization?”
Well, this definitely was a brilliant question and a question that people ask me all the time after my speeches and training sessions at conferences.
One of the things I have learnt from Dr. Robert Cialdini’s book “Influence” is: The more you give, the more comes back to you.
Dr. Cialdini calls it the law of reciprocation. It simply means that when you go beyond your way and give someone something for FREE without any expectation, they will lean forward & wait to give back to you.
Let me tell you a small incident. A couple of weeks back I was contacted by a project manager from a company named L&T Infotech. This gentleman was struggling with his Communication and Public Speaking Skills and he was looking for a practical solution. He called me to come to one of my courses, and we gave him the information he was looking for, the he immediately signed up for the course. Let’s say the course investment was X Rupees.
A couple weeks afterwards I got to train this person along with 14 other participants. And at the end of the Public Speaking Course in Bangalore, he came to hug me. It was a great moment. And I was so happy that I gave him one of my books “I Love Public Speaking” as a gift- for FREE!
He definitely didn’t expect it, however he appreciated it.
I forgot about it.
2 days afterwards, I got a call from this gentleman and he now wanted to hire me as his personal coach. He was so happy, and I told him about the investment and he immediately signed up next morning. The investment for the ONE-ON-ONE coaching with me was almost 15X (15 times more than the group class he came to).
He generously invested the money and we are still coaching till this date. He regularly invests in different products and services that I release. He a good friend and a client now.
This is “Law of Reciprocation” in action.
I gave him a simple book and he became my lifetime client.
What can you give your audience members to help them?
What can you start giving to start the “Law of Reciprocation”?
This is how you create influence.
Here are some ideas about what you can give others to start the “Law of Reciprocation”:
- Share a powerful quote via a TEXT
- Send an appreciation email (appreciation is the unlimited form of our resources)
- Give someone a book
- Forward a nice article to someone
- In your next weekly meeting, print out a “How to become a better speaker/leader" article and give it to everyone. You have no imagination what this action will do for you! They are going to be your fans and that’s how you develop your personal brand
- Give someone some FREE suggestions
When you give something, don’t expect the favor back. However, I can tell you from my experience that more often than not, the favor comes back in a MUCH BIGGER VOLUME.
This is how you create influence.
This is the same lesson I shared with the IT professional from Wipro.
This is the same lesson I am sharing with you. I hope this lesson helps you.
If you like this article, I am sure you will love my videos. Check them out here: FREE Public Speaking Training Videos
About the author: Bishal Sarkar, popularly known as “The Excellence Guy”, is called the best motivational speaker of Bangalore India. Bishal is the creator of “Present like a Champ Boot Camp” (The Best Public Speaking Course in Bangalore) where he teaches the participants the step-by-step easy-to-follow process of public speaking success. He regularly speaks to professionals, youth groups, corporate groups, and trains people from various walks of life and brings out the excellence within them. As the author of the book “I Love Public Speaking”, Bishal now teaches professionals how to overcome fear of public speaking and deliver powerful presentations using the proven formula of speaking & presentation success, through his public speaking courses & communication skills classes in Bangalore. He also helps aspiring speakers by teaching them How to become a motivational speaker in India. People say that he has designed the best presentation skills classes & public speaking workshops in Bangalore. For enrolling in Bishal Sarkar’s “Present like a Champ Boot Camp”, call us on +91-88803-61526.
© Bishal Sarkar- “The Excellence Guy”
India’s Public Speaking Expert
www.BishalSarkar.com | +91-88803-61526